Apps to help your child learn, play, and grow

StoryToys, a wholly-owned subsidiary of Team17 Group PLC, creates apps to give parents the peace of mind that their kids are having fun with their favorite characters while also engaging in activities that help them learn and grow.

The company has produced apps with many leading children’s brands, including The LEGO Group, The Walt Disney Company, Pixar, Marvel Entertainment, Penguin Random House, Warner Bros, Sesame Workshop, Dick Bruna, Hasbro, and Nickelodeon. Key titles include LEGO® DUPLO® WORLD, Disney Coloring World, and Hungry Caterpillar Play School.

With over 200M app downloads, StoryToys has enjoyed global success on all major app distribution platforms.

StoryToys has been the recipient of numerous awards for the quality of its products, including Kidscreen Award Winner 2021, Licensing International Excellence Awards Winner 2020, KAPi Awards Winner 2020, numerous Children’s Technology Review Editor’s Choice Awards, and multiple Bologna Ragazzi Digital Awards.

Our Values


Striving for our apps to continuously improve and expand over time.


Quality belongs to all, but it starts with the right idea, executed to the best standards.

Entertaining & Fun

Fun boosts our creativity, energy, productivity, and overall well-being.


A defining principle. Our designs engage the emotions.

Child-Centric Design

We always have children’s rights, needs and limitations in mind.

Safe Environment

We take great care when it comes to physical and psychological health and welfare.

Join our team