The Very Hungry Caterpillar - Shapes and Colors, a magical learning experience introducing preschoolers to shapes and colors.

The Very Hungry Caterpillar™ – Shapes and Colors Press Release

Dublin, Ireland – January 28th, 2016 – StoryToys, a leading publisher of children’s books, games and educational software for tablets and phones, today released The Very Hungry Caterpillar™ – Shapes and Colors for iOS. Published in collaboration with The World of Eric Carle, the app follows on from the global best-seller My Very Hungry Caterpillar, winner of the prestigious Bologna Ragazzi prize 2015. Shapes and Colors is the first in a new series of educational apps based on the beloved characters of Eric Carle.

The Very Hungry Caterpillar™ – Shapes and Colors invites preschoolers to explore shapes and colors while building and strengthening reasoning skills. It was developed in line with the US Head Start Child Development and Early Learning framework. The app is designed to promote logical thinking and math skills through play by comparing, sorting and identifying sizes and patterns. Presented in a beautiful 3D playground, outstanding animation brings Eric Carle’s Hungry Caterpillar to life in unique and highly engaging ways, providing a fun educational experience for preschoolers.

The app comprises six various categories with over fifty puzzles to solve which progress from simple to more complex concepts. Once a puzzle is completed there are fun interactions to discover such as floating the Caterpillar with balloons, playing with mechanical toys, investigating hidden doorways, and more.

“We’re honoured to have the opportunity to create new ways for Eric Carle’s numerous fans to enjoy and engage with The Very Hungry Caterpillar,” said Barry O’Neill, CEO of StoryToys. “Our goal is to entertain and educate with the highest quality apps while bringing magical worlds to life for children. Shapes and Colors ticks all these boxes providing children with a truly enjoyable learning experience.”


Over 50 puzzles in six categories increase with difficulty. Children will learn to:
• Recognise basic and advanced shapes
• Sort and match shapes with similar colors
• Compare light and dark shades
• Identify patterns and sequences
• Order shapes by size
• Combine shapes to complete pictures

The Very Hungry Caterpillar – Shapes and Colors is available from the App Store for iPhone, iPad and iPod touch for $1.99 / €1.99 / £1.99. Coming soon for Android.

For further details, screenshots, info, or if you would like a review code please contact press@storytoys.com.

Find out more:

App Store
Google Play

About StoryToys

Headquartered in Dublin, Ireland, StoryToys creates and publishes highly innovative and entertaining software for children including interactive books and games and has enjoyed global success on all major app distribution platforms. StoryToys has been the recipient of numerous awards and commendations for the quality of its products, including many prestigious Children’s Technology Review Editor’s Choice Awards and the BolognaRagazzi Digital Award. More information about StoryToys is available at https://storytoys.com/.

StoryToys is a registered trademark of StoryToys Ltd. Apple, iPad, iPhone and iPod touch are trademarks of Apple Inc., registered in the U.S. and other countries. App Store is a service mark of Apple Inc.

About The World Of Eric Carle™

The World of Eric Carle™ is a design-driven licensing and merchandising program based on the beloved picture books by Eric Carle. A prolific author and artist, Eric Carle has written and illustrated more than seventy books which have sold over 125 million copies worldwide. Like his books, The World of Eric Carle brand draws upon Eric Carle’s approach to creativity, discovery, play and development. Licensing and merchandising programs are ongoing in the US, Japan, UK, Australia and Europe. For more information, please visit: www.Facebook.com/theworldofEricCarle